the brief: to create an immersive experience aimed at evoking an emotional and sensory response
'the CALM bubble' is an immersive pop up where users experience 360º sound and visuals to aid them in relaxation and meditation. I chose to tackle issues around mental health awareness and design for an audience that may lack the time or capacity for improving their mental health, due to a busy working life, unaware of their mental health or those with a general interest in improving their mental wellbeing.
Research
Audience: persona and stakeholder map
5E's framework
Basic 3D model cross section created on SketchUp
Advertising: Excitement
Interactive screen design: Entry and Exit
Social media follow up: Extension